Marketing Research
and
Competitor Analysis
and
Competitor Analysis
Digital Strategy
A digital strategy is a step-by-step plan to achieve specific business goals using digital tools.
we systematize advertising tools, channels, product, and audience data, and select the most effective marketing combinations
We plan the promotion budget and optimize costs to maximize the impact of your marketing toolkit.
At this stage, we run experiments, measure effectiveness, and secure positive results in your marketing program so you can clearly see the outcome.
We launch digital promotion campaigns.
We reduce errors at every stage of promotion.
Competitor Analysis
(01)
When studying your competitors, we divide them into two categories: direct and indirect. Direct competitors offer comparable products or services in the same market as you, while indirect competitors provide different products or services that meet similar customer needs.
Social Media Research
(03)
By examining the characteristics, consistency, and patterns of your competitors’ content, we analyze it to create a balanced understanding of what your potential clients want to see in their feeds.
Identifying topics and content that appeal to your audience helps us plan a strategy and strengthen your profile’s advantages.
Keyword Research
(04)
By analyzing your competitors’ keywords, we take both organic and paid key phrases they rank for. We break them down to understand which ones are most relevant to your business and will work effectively for both SEO and PPC. Then, we provide a comprehensive list of key phrases that, according to our analysis, will deliver the best results. Keywords are a crucial part of what people search for and what you provide to meet that need.
By examining your competitors’ keywords, we identify which terms to use in your headlines, tags, and content.
Opportunity Discovery
(05)
Each stage of competitor analysis opens doors for developing your brand image. We provide you with key insights that will help you determine where your business is performing well and where you can strengthen your position.
Competitor Research
(02)
Account/Page creation and management
Research and analytics
Monitoring ROMI, CTR, and other metrics
Content plan and content strategy
Visual development
Brand voice formation
Content development and publishing
Content editing and design
Copywriting
Weekly/Monthly reporting
